🎞Film Industry📽
LO: to research key terminology & context surrounding the film industry.
Franchise
Film franchises are collections of related films, often characterised by shared characters, settings, and themes. For example 'Harry Potter'.
Distributor
the company that markets and organises the distribution of a film
Hollywood Major
Large film productions that dominates Hollywood. For example Universal Pictures
Teaser
a short, edited promotional video to generate interest in an upcoming film and announce its release date.
Montage
the technique of selecting, editing, and piecing together separate sections of film to form a continuous whole.
Ensemble cast
a group pf actors who has more or less equal roles in a production : there is not always a main protagonist.
Tentpole Film
a very high-budget film that they expect is going to be very successful in order to support smaller, riskier products. For example 'Shrek' or 'Die hard'
High-concept
emphasis on striking but easily communicable central idea, designed to have wide audience appeal.
Enigma
a question that encourage the audience to watch/read on to find the answer to.
Which are the 5 Big Major Hollywood studios? Walt Disney, Warner Bros, Paramount Pictures, Universal Pictures and SonyAvengers Film Poster - Whats the aim of a film marketing campaign? To connect to the audience and make them buy a ticket to see the film.
- What marketing techniques are often used? Posters, teasers, Social media, Trailers and spreading the word.
- What info does a film poster need to convey? Movie title, Tagline and release date, Main image and actors names.
- Whats the difference between a teaser poster and a theatrical poster? a theatrical poster will contain far more information about the movie than a teaser does.
- Name a recent film franchise. Avatar and Avengers.
The Names Bond... James Bond
- Writer & Inspiration - Ian Fleming, likely drew inspiration from more than one secret agent he learned of from his experience working with British naval intelligence. Potential real-life inspirations for Bond included World War II secret agent F.F.E.
Timeline
Facts about the production of No time to die.
- Video game sounds inspired he movies.
- No Time To Die had 1486 VFX shots
- Until he ensures that his loved ones are safe, he quite literally has no time to die as he's too busy trying to stop Safin
The Motorcycle Stunt Was The Hardest Stunt In The Movie.
Do Now
Wednesday 5th March 2025
1. Pre production is planing your storyboard and all production elements.
2. Production is is the actual shooting of the film.
3. Post production is editing of the film.
4. The person who produced No Time To Die is EON productions.
5. Vertical Integration is where one conglomerate own all the means of production distribution and exhibition.
Distribution and Marketing
Lo : To explore the process of film making
- Distribution is the process of making copies.
- Sometimes producers will show their films at festival in order to persuade distribution companies to take on their films.
- Sometimes a conglomerate will delegate the distribution to a smaller company that they own (vertical integration).
- Distributers need to work out and stick to budgets.
- They need to also consider tactical release dates and theatrical widows very carefully.
The UK and USA distributors of No Time To Die were Universal Pictures and United Artists Releasing.
They are part of a conglomerate
The release date for the cinemas was 30th September 2021, and was available for download on 9th November 2021, but was later put on DVD on 20th December in the UK and 21st December for US.
How movies can be marketed and distributed
- Posters
- Festivals
- Social Media
- Getting celebrities in the movie
- On free streaming services like youtube
- Teasers and Trailers.
Teaser trailer worked well using action and intense scenes to make people want to watch it.
Heineken - made an ad for their beer and used Daniel Craig to promote the movie and their beer at the same time. Had an action and also a humorous way of promoting it, this was done by someone spotting him and identifying him as James Bond. This then made the ad into an action by him losing his passport and him having to sneak and go find it.
The soundtrack 'No Time To Die' by Billie Eilish on Interscope (owned by universal) - 'star appeal'.
Bond Radio : knowing
Wednesday 19th March.
Circulation and regulation
Lo : to explore circulation & regulation in the film industry
How do you watch film? : DVD, streaming platforms (like Disney+ and Netflix) and the cinema.
Exhibition takes place in :
1. Cinema release.
2. DVD release, Pay per view/ video on demand.
3. 'Free to air' television (standard TV channels for free to the viewer.)
1. How long was NTTD in cinemas in the UK? about a month ✔
2. How much money did it make at the Box office? $774.2 million USD ✔
3. Was it released on DVD, VOD, PPV, simultaneously? No the DVD came 2 months after the movie.✔
4. When did it go to free to air? In the UK, it was shown on ITV on New Year's Day 2023.
5. Is it available on SDV sites? Yes Available on Apple TV, Sky store, YouTube, Google Play movie. ✔
6. How successful were the DVD/VOD/PPV sales? Very, up to 5mil. ✔
- the bbfc regulate films in the UK.
Ratings at a glance
U - Suitable for all
PG - Parental guidance
12A - Cinema release suitable for 12 years and over, but under 12 can watch as long as accompanied by an adult.
12 - Video release suitable for 12 years. older
15 - Suitable for 15 years and over
18 - suitable only for adults
R18- Adults works for licensed premises only.
1. What age classification was NTTD given for theatrical release? A 12A because it has moderate violence and infrequent strong language.
2. What are the financial positives of NNTD being given this classification? wider audiences that spread from 12 year olds to adults.
3. What are the digital age ratings? 12
Assessment Fortnight
the difference between 12 and a 12a is that a 12a is you can be under 12 but with parental guidance but for a 12 you have to be 12.
Do Now
Wednesday 23rd April
1. Circulation showing the film
2. What order does exhibition take place in? cinema, DVD, Free to air, Tv
3. A month ✔
4. 12A ✔
5. a 12, but can be under 12 with parental guidance. ✔
Audience Appeal.
Lo : to explore the uses and gratifications of films.
Personal Identity
Media products allows audiences to find role models and other people with similar values.
Use of media to reinforce personal values by coming closer to similar and desired people/products.
Information
Any information can be learned through different forms of media
Media allows the audience to gain an insight into other peoples lives.
The media keeps the audience informed with current events.
People can acquire information, knowledge, and understand through media products.
Entertainment
Use of media to escape the humdrum of their boring every day lives.
Access media forms to forget about worries and troubles for a while.
To give a sense of. happiness and release from the daily 'grind' (work, school, obligations).
Social Interaction.
The ability of media products to produce a topic of conversation between other people.
Media products allows the audience to break down barriers of time/ distance to communicate with others.
The theory of uses and gratification identified as Information appeal to the audience as it allows the audience to gain an insight into other peoples lives. We can see this in News as through news you find out information and knowledge easily as the news is broadcasted and shown in many media forms. This shows that the theory of information in U&G applies to news because people can acquire knowledge and information through the news.
Wednesday 30th April 2025
Entertainment - Action packed, gun fighting scenes - audience finds it entertaining, escapism.
Explain how the audience would find 'entertainment' from the trailer.
The audience would find 'entertainment' from the trailer due to the action packed narrative. For example, through the fighting scenes people may find escapism and entertainment. Therefore, make the audience interact more and get more excited about the film.
Explain which 'Gratifications' the audience would experience from watching the NTTD trailer?
The theory of uses and Gratification identified social interaction as appeal to the audience because it allows them to communicate with people about their interests and develop friendships. We can see this in the NTTD trailer as it was posted on YouTube. This means people can comment and share the trailer in between people, allowing them to interact. This shows that the theory of social interaction in U&G applies to the NTTD trailer because people can communicate about the trailer and their theories for the film.
The theory of uses and Gratification identified entertainment as appeal to the audience because it allows a sense of escapism to the audience. We can see this in NTTD trailer as it was packed with gun scenes, fighting scenes and action. This means people can watch action that wouldn't happen in reality allowing entertainment in the escapism. This shows that the theory of entertainment in U&G applies to the NTTD trailer because people can escape from their normal lives and get excited for the action packed narrative.
30/4- Great response. T: Another area of U&G to cover
Do Now
Wednesday 7th May 2025
1. Trailers, Teasers, ads, billboards. ✔
2. Personal Identity - characters. ✔ reinforces personal values (good vs bad)
3. Entertainment - escapism with the action. ✔
4. Information - insight into Bonds life. ✔
5. Social Interaction - comments with the trailers. ✔
Film Industry Audience Expectations
Lo : to consolidate our knowledge of the film industry.
things you would expect to see on film franchise website - The actors, Products/merchandise, the trailer, link to a store, links to social media platforms, interviews and behind the scenes.
Having actors from previous films is appealing because it makes the characters more relatable and the story line seem more real - the fans might have a personal connection with the characters.
Why might Phoebe Waller Bridge's involvement encourage different audiences to watch the film? Because it made it slightly more gender equal and made more women watch the Bond franchise, even though it was male dominated.
How do Bond conventions appeal to the audience?
The opening action scene appealed to the audience by using guns, explosives and fighting scenes to make it appealing and entertaining straight at the start of the movie to make the audience want to watch. They had stunt doubles to use the motorcycles and drive the iconic bond car, which made it look even more action packed.
Do Now
Wednesday 14th May 2025
1. EON productions and MGM
2. Universal Pictures ✔ and United artists.
3. 12A ✔
4. 12 ✔
5. It made it more appealing as it let a more variety of people watch it including people under 12 and adults. ✔
Film Industry Exam Structure
L/O : to apply our knowledge to exam style questions.
3a) Name one of the companies that produced NTTD. (1 mark)
EON Productions.
3b) Briefly explain what a media conglomerate is. (2 marks)
A media conglomerate is a company that owns other companies. In film, this could be a company that has/owns production and distribution such as Disney or Warner Bros.
3c) Briefly explain what convergence is. (2 marks)
Convergence is the access of media on different platforms or the merging of two or more media. We can see this in the film industry through streaming films to phone,Tv or Laptop.
3d) Explain how films use technologies to reach audiences and promote the film. Refer to NTTD to support your points (12 marks)
Technology is used in films to appeal to the audience because it allows variety in promotion methods therefore enlarging their audience. We can see this in NTTD through the trailer. The trailer was posted on YouTube and NTTD's website which allows loads of people to access it. This shows that the technology helps to appeal to the audience and promote the film because people from around the world can see the film which makes them gain a larger audience.
4a) Identify two ways in which media producers categorise audiences. (2 marks)
Two ways in which media producers categorise audiences would be Gender and Age.
4b) Briefly explain how NTTD targets audiences. (4 marks)
through action, relatable/varied characters, music and songs, rating (12A)
NTTD targets audience through the action packed narrative and the James Bond conventions. An example of this would be the opening scene which was full of fights, and gun scenes. There was also a car chase and a motorcycle jump. This targets audience as its entertaining to the audience.
4c) Explain why users visit the NTTD/007 website. Refer to the Uses and Gratifications theory in your answer.
The theory of uses and gratifications identified Personal identity as appealing to the audience because of the relatable and varied characters. We can see this in the website by relating to the characters and having variety to talk about with friends and family. This shows that the theory of personal identity in U&G applies to the website as people can talk about the characters and their favourite scenes/costumes.
Do Now
Wednesday 21st May 2025
1. Conglomerate - a big company who owns loads of other companies. ✔
2. cross-platform media access, and the promotion of another brand through the mixing of 2. ✔
3. Age and gender ✔
4. action, gun scenes, fights, car chases ✔
5. PIES ✔
Watching the Set Text - No Time to Die
What key conventions appear that appeal to the audience?
How is the audience shown there were narratives/films before?
Can you see any iconic Bond moments?
In the island set how does this replicate the stereotypes of Bond?
How do the car chases replicate Bond conventions?
How do the gadgets it with the Bond conventions
What is the audience familiar with?
What is new to the audience?
How does the narrative of the plot they discover fit with the Bond conventions?
How does Bond fit the stereotypes?
19/3- Great notes and well structured on your blog. T: try to add some more explanation in your research to help develop your notes further.
ReplyDelete30/4- Great response. T: Another area of U&G to cover.
ReplyDelete